Jac Creative was approached by Kelvedon and Feering Cricket Club (KFCC) to create a new look for their Social Media profile to help promote the club and generate new interest within the local and surrounding areas.
Working with Lee Scott, KFCC 1st team captain, Jac developed a modern and dynamic new look, that gave a nod to the designs created for the biggest sporting names in the country, while maintaining a consistent link to the existing KFCC brand identity.
The new look, which features on social media platforms including Facebook and Instagram, needed to be cost-effective and simple and easy to edit by the KFCC members on a daily basis. An editable PDF format was chosen and has been well received by those involved with the process.
“We have had really strong feedback – getting people into the club to come and watch that wouldn’t necessarily have made it, which was the main aim. The Facebook clicks are really high compared to other posts, maybe because it’s more interesting, but also because all the information is there and easy to read. So it’s been a massive success and really straight forward from an editing perspective each week too.”
Lee Scott, KFCC 1st XI Team Captain
Visit www.facebook.com/kelvedonandfeeringcc/ to see more >
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